ATHLEISURE BRANDS ARE KINGS OF SOCIAL MEDIA
Athleisure brands have in few years generated a huge number of followers on social media (SoMe) comparing with more traditional fashion and outdoor brands.
American athleisure brand Fabletics had the highest number of followers (5.7 millions) and Canadian Lululemon is just behind. Gymshark, who is one of United Kingdom fastest growing companies is third largest. American athleisure brands dominate the list with five brands in the top ten.
Brands with majority of revenue from sale of other product categories than athleisure apparel are not included in analysis; Adidas Nike, Puma, Under Amour, Athleta, Prana etc.
Sweaty Betty and several other high-end brands are developing and manufacturing their athleisure and soft sport collections with LTP
Feel free to contact CCO Alex Ingildsen - firstname.lastname@example.org, if you want to be informed about the rating of your athleisure apparel brand.
LTP is a Danish owned garment manufacturer for +60 premium brands within active sportswear, outdoor, athleisure and sustainable fashion. LTP was established in 1991, and is probably the biggest functional garment manufacturer in Europe with bluesign setups in Lithuania, Belarus, Ukraine and Vietnam.
LTP consists of two divisions; LTP Garment and LTP Contract Furniture producing in ten fully-owned factories.